EXPERIENCE THE FLAVOUR FORECAST® 26th EDITION
Since 2000, the McCormick Flavour Forecast has identified the global trends shaping the future of flavour, from chipotle and pumpkin pie spice to ube and Korean BBQ.
For 2026, we’re celebrating Black Currant as the Flavour of the Year - a vibrant berry known for its tart-yet-sweet taste and versatility in foods and drinks. This “it” berry is inspired by our 2026 trends: Attainable Opulence, Simple to Spectacular, and Sauce from Somewhere.
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The 2026
Flavour of the Year:
Black Currant
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Black Currant brings indulgence, intention, and tradition to life – a bold reflection of the 2026 McCormick Flavour Forecast®.
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It is native to Europe and Asia, offering a rich flavour profile reminiscent of a harmonious blend of grapes and raspberries.
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Some people know fresh Black Currant for its perceived health benefits and popularity in jams, cocktails, and more.
Attainable Opulence
Amid a dynamic global environment, patrons are seeking extravagant treats and experiences as an escape, enjoying elevated flavours in everyday dining experiences, not just special occasions.
Simple to Spectacular
In a digital-forward world, patrons are discovering beauty in the basics – appreciating meals crafted with care, from scratch, and with ingredients found close to home.
Sauce From Somewhere
Patrons are more flavour fluent than ever – embracing bold, next-level sauces, dips, drizzles, and spreads – not just for taste, but to explore the world.